FOCUS
DISCIPLINE
CONSISTENCY
GRIT

FITNESS BATTLES

BUSINESS MISSIONS

MINDSET DRILLS
THE BATTLEGROUND
THE BOARDROOM
THE BASE
BONUS MUNITIONS
Upon completion, as part of the EARN IT 100 Challenge, you’ll receive exclusive lifetime access to two of our most powerful tools: The Armory and Marching Orders. These resources are designed to support your mission and provide everything you need to dominate in the three critical areas of Physical, Professional, and Personal growth.
THE ARMORY
** LIFETIME ACCESS **
MARCHING ORDERS
** LIFETIME ACCESS **

MEET CHRIS MCCARTHY
Chris’s impact extends far beyond the boardroom. He has dedicated a significant part of his life to transforming the health and fitness of thousands of men through his online fitness programs, personal training, tailored nutrition plans, and innovative workout methods.
His personal journey uniquely qualifies him to guide and mentor others in leveling up their business and fitness. Chris understands the intricate connection between professional success, physical performance, and personal growth—and is dedicated to helping you achieve greatness in all three.