Marching Orders #0040 Boardroom

THE BOARDROOM

How Defining Brand Values Increased Employee Retention by 25%
Perks and paychecks won’t keep great people around—purpose will.

In this episode of the Boardroom, we’re diving into why clearly defining your brand values can increase employee retention by 25%—and how strong values create stronger teams.

In This Episode:

1. Why people don’t quit companies—they quit brands that don’t inspire them
2. How brand values drive loyalty, motivation, and team performance
3. 3 ways to embed brand values into your culture and leadership
4. A powerful example from Zappos that proves how values drive retention

Your Marching Orders:
Define what your brand stands for, embed those values into everything you do, and lead from the front. Great teams aren’t kept—they’re inspired to stay.

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