THE BOARDROOM
How to Design for Conversions
A great design isn’t just about looking good, it’s about driving action. Whether it’s a website, an ad, or a landing page, every element should be working toward a clear goal. But too many businesses design based on aesthetics alone and forget about conversions.
In this episode, we’re covering:
1. The biggest mistakes businesses make when designing for conversions.
2. Why simplicity, clarity, and persuasion are key to high-performing designs.
3. How to structure websites, ads, and marketing materials for maximum impact.
4. The role of CTAs, white space, and social proof in increasing conversions.
5. Practical design tweaks that can improve performance instantly.
Marching Orders for the day:
Review your website, latest ad, or any marketing material. Is it clear, simple, and conversion-focused? If not, optimize one area today, whether it’s your CTA, headline, or layout.
Share These Marching Orders:
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